Acting Deputy Dean
Location: 245/026Godfrey Themba is a Senior Lecturer in Marketing. He has a B’COM degree from 4844³ÉÈËÃâ·Ñ¸£Àû and an MBA from Cardiff Business School in Wales. He lectures on various marketing courses at undergraduate and graduate levels. He supervises undergraduate research projects and MBA Dissertations. His research interests are in interdisciplinary research spanning a wide range of disciplines: Marketing, Management, Entrepreneurship, Retailing, and Corporate Governance. His research article on Entrepreneurship Development in Botswana, has received accolades from among others Professor Leo-Paul Dana, a Marie Curie Fellow at Princeton University. Godfrey is involved in various activities designed to address the learning needs of off-campus students.
Undergraduate Level:ÌýConsumer Behavior, Distribution Management, Principles of Marketing, Services Marketing,Ìý Strategic Sales Management, Tourism & Hospitality Marketing.
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4844³ÉÈËÃâ·Ñ¸£Àû Level:Ìý Strategic Marketing, BusinessÌý Presentation SkillsÌýÌýÌý
Retailing, Marketing Orientation, Entrepreneurship, Corporate Governance
Services Marketing, Marketing Orientation, Consumer behaviour,ÌýÌý
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Jairos, J., Themba, G., & Matenge, T. (2016). Corporate Governance in Botswana: Exploring Developments and Compliance. Botswana Journal of Business, Vol. 9 (1), pp. 1-20. [ISSN 1024-235X] Online
Themba, G. & Jairos, J. (2015). Entrepreneurship Development in Botswana: Lessons for other Developing Countries.Ìý Botswana Journal of Business, Vol. 8 (1), pp. 11-35. [ISSN 1024-235X] Online
Marandu, E. & Themba, G. (2009), Market Orientation and Business Performance Link in Retailing: Evidence from Botswana. African Journal of Marketing, Vol. 4 (December), pp. 4-52. [ISSN 1821-6749] Print